What is Kickstarter And Who Is Using It?

What is Kickstarter And Who Is Using It?

Unless you’ve been living in a technology bubble, you’ve probably heard some mention of a Kickstarter campaign—maybe in your Facebook feed or elsewhere on the internet. So, what exactly is a Kickstarter campaign and who is using it?

The Kickstarter platform is a service that utilizes crowdsourcing to raise funds for entrepreneurial projects.  Thanks to technology and social channels—if you have a great idea and need financial support you can launch a Kickstarter campaign in order to get the funds you need.  You might get support from friends and family or complete strangers—that’s what’s so appealing about Kickstarter. Anyone can fund a Kickstarter campaign. Learn more about Kickstarter. https://www.kickstarter.com/hello?ref=footerSpeedBumpIcon-Small

This platform isn’t just for raising small capital—we are talking about some serious cash for legit ideas, inventions, and entrepreneurs.  The most successful Kickstarter campaign to date raised $13.3 Million dollars in a 52-day campaign run. The invention was the Coolest Cooler—complete with a blender, waterproof bluetooth speaker, USB charger, cutting board and bottle opener. Read more about the Coolest Cooler and the very successful Kickstarter campaign behind it. http://money.cnn.com/2014/08/29/smallbusiness/coolest-cooler-kickstarter-campaign-ends/index.html?iid=SF_SB_RiverSpeedBumpIcon-Small


The owner of Spokane-based Nectar Tasting Room, Josh Wade, started a Kickstarter campaign to announce the opening of Nectar Wine & Beer in Kendall Yards.  The Nectar campaign allows for Investment levels ranging from $10 – $10,000.  Investor rewards include custom logo stemware, complimentary wine and appetizers, exclusive entry in to the monthly Kendall Cubbie (wine or beer of the month program), limited edition bottle of commemorative logo Nectar wine, free wine or beer (first glass or pint) for a year, and more. Nectar Beer & Wine Kickstarter campaign. http://nectarkendallyards.com/2014/09/nectar-wine-and-beer-launches-with-a-kickstarter-campaign/SpeedBumpIcon-Small

Have you run a successful Kickstarter campaign? Please post a comment. We would love to hear about it.

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